May 30, 2026
Hi,
I'm Jeff
I spent 25 years as a software engineer at Fortune 100 company, most of it on real-time systems for medical devices — work where a bug can genuinely hurt someone. That shaped how I think: test it, verify it, don't ship what you can't prove.
I didn't bring that discipline to my own money at first. I started trading during the dot-com bubble, chasing $250-a-day dreams off a laptop and a moving average. Five years in, I'd lost $27,489 finding out how hard trading actually is.
In 2007 I discovered algorithmic trading, and it named the real problem: I'd been gambling and calling it a strategy. A tested system beats a feeling you can't defend.
I started teaching what I'd learned in 2012 — first on the side, then full-time once I retired from engineering at 51.
Bitcoin came in almost by accident. I bought 0.5 BTC for about $400 in 2016 and traded it like anything else — bought some, sold some, missed the point. That changed in late 2022, watching Michael Saylor describe Bitcoin as engineered monetary energy instead of a coin. I remember the exact moment it landed: I don't have nearly enough Bitcoin. Over the next year I moved from 10% to 25% to 50% of my portfolio, and when BlackRock launched a spot Bitcoin ETF in February 2024, I moved everything — every stock, every bond — into Bitcoin. It's returned over 190% since.
Same test, run twice: replace what you can't verify with what you can.

What I Teach
Everything I teach comes back to the same move — replace a system you can't verify with one you can.
Beginners Course
Building Wealth In The Bitcoin
For anyone watching inflation quietly eat their savings. I teach how Bitcoin actually works, in plain English, and how to build a plan to hold your savings in something no one can print more of.
Explore Wealth Building
Advanced
Course
Build Alpha Mastery
For traders tired of discretionary calls that don't repeat. I teach systematic trading with Build Alpha: how to build, test, and walk-forward rules-based systems with no coding required, so your edge comes from a tested process, not a gut feeling.
Explore Build Alpha Mastery
Discover the Communication Skills Blog
Stay up to date with the latest tips & tools for pro communicators.
What others have said
Hasani Gilling
"This course hands down speeds up your learning curve in a couple of weeks, which is insane."
Jim Beck
"So glad I found you. I wish I found you 5 years ago!"
Take control of your money.
One email a week.
Weekly Bitcoin and wealth-building essays — how to take your savings out of a system that quietly shrinks them, in plain English.
